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What Is A DMARC Record? Gmail’s New DMARC Policy Explained

What Is A DMARC Record? Gmail’s New DMARC Policy Explained

What is a DMARC record? And what’s Gmail’s new policy on it?

If you’re an email marketer, you’re likely aware of a new policy Gmail’s enforcing for bulk senders, which states they must implement DMARC records for their domains.

And if you’ve run a DMARC check on your domain and found no such record, you’re probably a little confused.

In this post, we cover what a DMARC record is as well as Google’s recommendations for setting one up.